Qualified to help your business

Unlock Potential with a Visionary Leader

Spearheading growth and innovation, I bring a wealth of high-impact experience in strategic sales, marketing, and national business development.
My tactical expertise has been the driving force behind multi-million pound revenue streams for prominent companies, cultivating formidable relationships with industry leaders and global institutions.

Award-Winning Excellence and Brand Creation

With over 30 years’ of pioneering experience in the UK financial services industry, my participation has been recognised with multiple awards.
I have played a critical role in the growth and success of several businesses in the UK Financial Services Sector.

Influential Achievements

My journey has been marked by significant achievements and recognition. In my roles as a senior executive, I’ve played a key part in guiding start-up and scale-up companies toward success, helping shape the industry’s landscape.

From Concept to Reality

2000

Startup “Fastcom”

In 2000 at “Fastcom”, my strategic vision transformed a startup into a business with a turnover close to £1 million, within a year, setting a benchmark for success.

2012

Funding Circle

In 2012 the founders of Funding Circle requested my help in establishing their intermediary distribution strategy. Funding Circle completed an IPO in 2018 at a valuation of £1.5 billion.

2015

Foundation Homeloans

In early 2015, as a consultant, I initiated and led the creation of Foundation Homeloans’ sales, distribution, and marketing strategies. Starting in January, by February 24th, I had developed a competitive product suite, launched the company’s website, and secured nationwide distribution. This quick execution highlights my ability to swiftly deliver impactful results, driving business growth and expanding market presence from the ground up.

2017

Landbay

In 2017, I joined Landbay to lead their sales and distribution strategies, drawing on my extensive mortgage industry experience and past successes. My role was instrumental in advancing Landbay’s market position and growth, employing innovative strategies to boost its competitive standing and expand its market footprint.

Your Strategic Ally in Business Growth

As a specialist in startups and an expert in sales and marketing, my directional leadership has ushered in fintech innovation and revenue generation.

I craft strategies that resonate with market needs and influence business landscapes, complemented by a talent for creative solution-finding.

Qualified to help you

From Trauma to Triumph

My journey through the depths of PTSD, following a traumatic diving incident, led me to confront a tumultuous period in my early 20s. I was besieged by crippling beliefs: “I’m not good enough,” “I’m insignificant,” and “I’m not capable.” These thoughts spiralled into a panic disorder, anxiety, and depression.

However, my path to recovery was paved with relentless self-development, therapy, and a pivotal encounter with Chris Duncan’s Magnetic Mind method, which unveiled the transformative power of resilience and self-compassion.

Magnetic Mind

Chris Duncan’s method taught me to align my deepest desires with my subconscious beliefs, essentially recoding my mental framework. This allowed me to transform the magnetic pull of negative thoughts into a force that attracted positivity and purpose. His influence was a beacon that guided me through the fog of self-doubt, illuminating a path to self-discovery and empowerment.

Embracing Vulnerability

In this odyssey of healing, I embraced vulnerability as a profound strength, a sentiment echoed by Brené Brown. Sharing my mental health struggles, I realised the shared human experience of countless individuals who tread a similar tightrope, often in silence, fearing judgment and isolation. This realisation was not just a personal victory but also a testament to our collective journey.

Conscious Creation

William Whitecloud’s teachings on higher consciousness creation played a significant role in my growth. By understanding and addressing the underlying emotions and beliefs fuelling my anxiety and depression, I developed techniques to uncover and transform these foundational issues—techniques that are invaluable for leaders faced with decisions amidst uncertainty and stress.

Mindset Transformation

Applying the principles espoused by Joe Dispenza, I broke free from destructive mental patterns and rewired my thoughts, transitioning from despair to empowerment. This transformation was crucial not only for overcoming personal challenges but also for acquiring the skills essential for effective leadership.